Page structure

Home head

The top of the home: name and role, the 5px rule, the statement, and the intro.

01

Examples

Home headOpen “Home head” at full size

Phone 390 · Light

Desktop 1440 · Light

Phone 390 · Dark

Desktop 1440 · Dark

02

When to use it

Only on the home and in every page’s ending.

Live: Home.

03

Anatomy

Name row
p.name-row: name (link to /) left at 17/26, 20/28 from 768; role label .name-role right at 13/20, 15/22 from 768.
Rule
.rule-5: 4px phone, 5px from 768. The mark is this shape.
Statement
h1.display (h2 in a page ending): the tagline, word for word.
Intro
.home-now (the current role) and .prose (where the work sits), two columns from 768.
04

Behaviour

Phone, tablet, desktop
Padding top 40, 56, 72. Statement gap 28, 48, 64.
Motion
None.
05

Accessibility

The statement is the home’s only h1.

06

Words

Tagline and role label from brand/README.md, section 1. The role sentence is kept current on the site.

07

Code

Classes: .home .home-head .name-row .name-role .rule-5 .home-intro .home-now. Styles in site/assets/css/site.css.

<div class="home-head wrap">
<p class="name-row"><a href="/">Niklaus Gerber</a><span class="name-role">Digital &amp; Platform Executive</span></p>
<div class="rule-5"></div>
<h1 class="display">Twenty years making digital stick in organisations not built for it.</h1>
<div class="home-intro">
<div>
<p class="home-now">Vice President Digital at <a href="https://corporate.vorwerk.com" rel="noopener noreferrer" target="_blank">Vorwerk Home</a>, responsible for product, platform, and <span style="white-space:nowrap">e-commerce</span> across Europe. Before that, I founded the product function at <a href="https://www.nzz.ch" rel="noopener noreferrer" target="_blank">NZZ</a>.</p>
<p class="prose">My work sits where digital ambition meets legacy platforms, many stakeholders, and teams that need a reason to change. At NZZ, we shipped AI audio in 2018, among the first publishers anywhere to do so.</p>
</div>
</div>
</div>